Email Marketing Segmentation Playbook

Email segmentation is key to better conversion rate on email marketing yet it is often overlooked and marketers hit send to the whole Newsletter list.

I created a playbook to end this and help build better email segmentation foundation.

Here is what's inside:
- Email Marketing Segmentation 101
- Segmentation strategies
- Segmentation use cases
- Case Studies
- Common pitfalls
- Future trends
- Tools for segmenting properly